Product Development Tag

Forward-thinking businesses know that research and usability should lie at the core of all product development, which has translated into a rapid increase in demand for User Experience (UX) professionals over the past year. While UX isn't a new field, it's certainly a growing one....

User Experience design (or ‘UX') has graduated from a nice-to-have to a must-have for forward-thinking businesses. They recognise the direct correlation between a positive user experience and high conversion rates, retention and advocacy, and they know that savvy digital audiences won’t settle for anything less....